The U.S. government will introduce a new $250 “visa integrity fee” for non-immigrant travelers starting October 1, as part of the One Big Beautiful Bill Act. The additional cost will significantly affect visitors from countries outside the Visa Waiver Program, including Mexico, China, and Brazil, where total visa expenses are expected to reach about $442.
Industry experts warn that the added costs may deter international tourism. Gabe Rizzi, president of global travel management company Altour, said that “any friction we add to the traveler experience is going to cut travel volumes by some amount.”
Recent data already shows a 3.1% decline in overseas visitors to the U.S. in July compared to last year. At the same time, projections from the World Travel & Tourism Council expect international visitor spending to fall to just under $169 billion this year, down from $181 billion in 2024.
The timing is notable, as the U.S. prepares to host high-profile events such as America250 celebrations, the Olympics, and FIFA World Cup matches.
The U.S. joins other nations tightening entry requirements. The United Kingdom recently introduced an Electronic Travel Authorization (ETA), linking a $13 fee to travelers’ passports to streamline security and reduce immigration abuse.
Additionally, the Trump administration has proposed new rules limiting the stay of international students to four years and shortening visa durations for cultural exchange visitors and media representatives.
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